The Vancouver Farmers Markets report is designed to be visually exciting, inviting to read and on-brand. Starting from my 2015/16 design, I changed the format to make it more visually engaging (intended to be printed on letter size and folded in half) and to improve readability with shorter column widths. This format also allowed for more images without affecting the page count. Section titles have fun underlines added for visual interest, and corner cuts on images eliminate the awkward division between pages when viewed as a spread.

Graphics on page 7 provided by VFM.

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Project produced for Boldt Communications Inc.